Client work:
Hampshire Garden Designer
A 1-to-1 Strategy Day to build a Clear and Ambitious Plan
About this project
1-to-1 Marketing Strategy Day
Included:
Identifying what was working well, and what could be refined.
Reviewing external factors impacting the business.
Exploring the strengths, weaknesses, opportunities and threats of competitors, as well as their own business.
Analysing customers and the wider market to create clear target segments.
Setting marketing goals for the year ahead.
Defining how the brand could best communicate their expertise and design style.
Identifying the most effective marketing channels to focus time and energy on.
Creative content ideas to weave throughout marketing.
The output:
Following our strategy day, I distilled our work (along with further recommendations) into an actionable 12-month marketing strategy. Far from a 50-page document with meaningless fluff (far too often seen in marketing!) this 10-page guide is clear, straightforward and useful; a reference point for the team to go back to any time they need.
“Our marketing strategy day was friendly and focused; exactly the springboard I needed. It clarified my thinking, energised my marketing priorities, and gave me the momentum I’d been searching for. I came away with practical next steps, a clear plan and a renewed sense of confidence and enthusiasm.”
- Hampshire Garden Designer
Time to talk?
Interested in having a similar strategy day? Tell me about your business and requirements. I’d love to chat through how I can help.